Main content

Behaviour Change and Diffusion of Innovation

Show full item record

Title: Behaviour Change and Diffusion of Innovation
Author: Therien, Alexandra; Slemon, Kathleen; LaMarre, Andrea
Abstract: This report was completed for Farm and Food Care Canada. It analyses six case studies from various initiatives in order to better understand what facilitates the diffusion of innovation and pro-environmental behaviours. Doing so, this report also identifies predictors of behaviour change and popular theories of behaviour change, and discusses general trends and potential obstacles for organizations trying to promote environmentally friendly behaviour.
Date: 2017-02-09
Rights: Attribution-ShareAlike 2.5 Canada
Terms of Use: All items in the Atrium are protected by copyright with all rights reserved unless otherwise indicated.

Files in this item

Files Size Format View Description
Therien_Slemon_ ... usionOfInnovation_2017.pdf 153.4Kb PDF View/Open Executive Summary and Case Studies

This item appears in the following Collection(s)

Show full item record

Attribution-ShareAlike 2.5 Canada Except where otherwise noted, this item's license is described as Attribution-ShareAlike 2.5 Canada