Assessing Informational Impacts on Consumer Willingness to Pay for Eggs from Animal Welfare Enhanced Production Systems using Discrete Choice Experiment

dc.contributor.advisorCao, Ying (Jessica)
dc.contributor.advisorCranfield, John
dc.contributor.authorChen, Chen
dc.date.accessioned2017-05-29T15:30:25Z
dc.date.available2017-05-29T15:30:25Z
dc.date.copyright2017-05
dc.date.created2017-05-03
dc.date.issued2017-05-29
dc.degree.departmentDepartment of Food, Agricultural and Resource Economicsen_US
dc.degree.grantorUniversity of Guelphen_US
dc.degree.nameMaster of Scienceen_US
dc.degree.programmeFood, Agriculture and Resource Economicsen_US
dc.description.abstractThis study investigated whether consumer preferences for eggs from enhanced animal welfare production systems are heterogeneous, and whether consumers’ responses to information would depend on consumers’ purchase experiences and initial perceptions. Using choice experiment data and the conditional logit model, results showed that consumers’ WTP for eggs from alternative housing systems reflects consumer heterogeneity. In comparison with inexperienced consumers, experienced consumers were willing to pay more for cage-free systems. In addition, information impacts depended on consumers’ purchase experiences and perceptions of animal welfare. Inexperienced consumers were more responsive to information about housing systems. When confronted with information, inexperienced consumers with higher animal welfare concern tend to increase their valuation for eggs from enriched cage and free-range system, but decrease their valuation for eggs from free-run system. Experienced consumers, however, tend to hold the same preferences with or without the presence of information.en_US
dc.identifier.urihttp://hdl.handle.net/10214/10494
dc.language.isoenen_US
dc.publisherUniversity of Guelphen_US
dc.rights.licenseAll items in the Atrium are protected by copyright with all rights reserved unless otherwise indicated.
dc.subjectEggsen_US
dc.subjectEnhanced animal welfare production systemsen_US
dc.subjectConsumersen_US
dc.subjectCage-freeen_US
dc.subjectFree-rangeen_US
dc.titleAssessing Informational Impacts on Consumer Willingness to Pay for Eggs from Animal Welfare Enhanced Production Systems using Discrete Choice Experimenten_US
dc.typeThesisen_US

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