Health knowledge of consumers can influence the choice of sweeteners used by food manufacturers
Date
2013-03-13
Authors
Hailu, G.
Cranfield, J.
Thangaraj, R.
Institute for Community Engaged Scholarship
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Abstract
While it is not the most important factor, publicly available health information does affect the choice of sweeteners used by food manufacturers. To make their decisions, manufacturers weigh the trade-offs between relative price of sweeteners and increasing the market share of their food product.
Description
This summary is a project of the Institute for Community Engaged Scholarship (ICES) at the University of Guelph, with project partners: the Catalyst Centre, SPARK Program at the University of Guelph, and Knowledge Mobilization Unit at York University. This project is part of the Pan-Canadian Research Impact Network. http://csahs.uoguelph.ca/pps/Clear_Research
Keywords
Sweeteners, relative prices, health information, trade-offs